Advocacy Planning and Evaluation Program
Advocacy Planning and Evaluation Program
Tools
APEP provides advocates with free online Continuous Progress Tools: The Advocacy Progress Planner and our Continuous Progress side-by-side guides to advocacy for grantmakers and advocates working on domestic issues and global issues. These tools enable advocates, funders, and evaluators to:
• plan better: make realistic predictions about feasible accomplishments
• evaluate better: record information to assess progress toward your goals
• advocate better: use what you learn to improve advocacy along the way
Continuous Progress Advocacy Progress Planner is a free online "logic model" for advocates who want to start thinking about planning and evaluation. It can guide you to clarify the elements of your campaign: goals and impacts; audience; what you bring to your campaign; the activities and tactics you're planning for; and benchmarks along the way to your goals. Each choice you make while creating a customized APP will pave the way for your next step. Explore a sample Plan.
![]() | Continuous Progress Advocacy Tools provide a step-by-step roadmap for planning advocacy efforts and conducting evaluations before, during and after a campaign. Whether you are an advocate just setting your goals or a grantmaker knee-deep in execution, these practical tool ensures that you are making the most of your efforts. Continuous Progress offers both domestic and global issues advocacy tools:
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