Graduated from the Ecole Normale Supérieure, the University of Cambridge and HEC, Guillaume is an expert of Media, Culture and Innovation. He became member of the Cabinet of the french Minister for Culture and Communication, Frédéric Mitterrand, in charge of access to content and cultural democratization. He was then appointed advisor to Patricia Barbizet, CEO of Artemis, the holding company of François Pinault, and Vice-Chairman of Kering. In 2011, he is nominated Deputy Director of the Forum d’Avignon, an international think tank on the relations between culture, economy and the media. Since 2016, Guillaume Pfister is Head of Marketing of Deezer. Guillaume Pfister is also a lecturer at Sciences Po (Paris), member of the French-American Foundation’s Program Committee, responsible for the Culture and Media Commission, member of the board of the Editions Arfuyen, and supports several start-ups.