The Brain

The Hidden Brain: How Our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives

Event information
Fri Jul 12, 2024
6:00pm - 7:00pm MDT
Paepcke Auditorium
1000 N. Third St.
Aspen, CO
REGISTER NOW add to calendar

Featuring Shankar Vedantam, host and creator of the “Hidden Brain” radio show and podcast on NPR, and New York Times bestselling author, in conversation with Betsy Fleming, Aspen Institute Trustee and early-stage investor. Shankar will explore how our unconscious minds guide our decisions from whom we fall in love with to whom we hire.
Paepcke Auditorium, doors at 5:30 pm

While attendance at the events is free and open to everyone, registration is required, and capacity is established on a first-come, first-served basis. Register here.

Parking is very limited. Please carpool, walk, bike, or ride RFTA. 

You can purchase his books “Useful Delusions” and “Hidden Brain” here. Books will also be available for purchase at the event. Book signing to follow.


“We’re Constantly Fooling Ourselves, and that’s (mostly) okay — The Washington Post

“Ingenious…A passionate, often counterintuitive, disturbingly convincing addition to the why-people-believe-stupid-things genre.” — Kirkus Reviews

Shankar Vedantam is host of the “Hidden Brain” podcast and radio show, where he explores the hidden patterns that drive human behavior. Hidden Brain receives millions of downloads each month and is featured on more than 425 Public radio stations around the United States. He is the author of the books, “The Hidden Brain: How Our Unconscious Minds Elect Presidents, Wage Wars, Control Markets and Save Our Lives,” and “Useful Delusions: The Power and Paradox of the Self-Deceiving Brain.”

Support Aspen Community Programs

Did you know that we host more than 70 days of public programming each year? If you appreciate what we do for the Aspen community, we invite you to become more involved with the Institute by joining as an Aspen Community Donor today. Your contribution will support affordable year-round programming for the Roaring Fork Valley and beyond, as well as scholarships for those in need. Learn more at