Business and Markets

Big Companies Need a Better Strategy to Attract Top Talent

September 22, 2016  • Business and Society Program & Fortune

The CEO’s from Duke Energy, Carnival, and Arrow Electronics explain why leading with purpose helps them attract top talent to their companies.

“Winning” has new meaning in Corporate America. It’s not just about profits or market share or a high stock price. Many business leaders say successful companies are the ones that align their strategies, products and services with making the world a better place.

Surprisingly, the companies that have reinvented their corporate purpose are seeing a big payoff. They are attracting top talent. CEOs tell Fortune’s Susie Gharib that job applicants want to work for companies that serve society and the common good.

Read More: Big Companies Need a Better Strategy to Attract Top Talent, by Fortune