“Big data” seems to be ubiquitous – it is often portrayed as the key to solving all the business challenges faced by companies. But what if the people that you are trying to support are not included in the “big data” sets? Data about the millions of people who are not in the financial mainstream is getting left out, which means their financial challenges are often going un-addressed.
Visit https://buildcommonwealth.org/blog/post/how-little-data-can-yield-big-results to read the full article.
