International Development

Metrics to Align Mission with Financial Performance: Tips from Practitioners

September 2, 2014  • Mike McCreless, Root Capital

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Social enterprises and impact investors, along with non-profits and foundations, have invested significant effort in designing metrics to monitor and evaluate impact. Yet these impact metrics do not create as much value as they could. Too often, impact metrics, and the people who manage them, are siloed in their own departments, databases, and discourses, one step removed from strategic and financial decision-making in their organizations.