Employment and Jobs

Section 3: Engaging Businesses on Job Quality

May 11, 2020  • Economic Opportunities Program

Job Quality Tools Library > Section 3: Engaging Businesses on Job Quality

Originally posted: May 11, 2020
Last updated: May 11, 2020

Section 3 is designed to support intermediary organizations that work with employers and want to build staff capacity to have conversations with business representatives that promote job quality. The resources below offer practical tools to strengthen employer engagement and make the business case for improving job quality.

Many workforce and economic development organizations are new to having conversations with employers about improving jobs. Building this practice requires preparing staff to ask new kinds of questions about business operations and workforce practices and to demonstrate the value that strengthening job quality can bring to employers.

↓ Tools and Resources Below the Box ↓


Business Value Assessments to Make the Case for Job Quality

The Aspen Institute Economic Opportunities Program – Cost of Turnover Tool

Who’s It For: Employers, Economic Development, Investing and Lending, Policy, Worker Advocacy, Workforce Development

What’s It For: To make the business case for improving retention, employers can use this simple calculator to get a ballpark estimate of hard costs of turnover. Partners can complete this exercise with businesses to show the value of their services or talent management practices that reduce turnover. Unlike many other turnover calculators, this tool includes both direct costs, such as the cost of hiring or orientation, and indirect costs, such as lower employee morale or poorer customer service.


The Aspen Institute Economic Opportunities Program – Business Value Assessment Toolkit

Who’s It For: Employers, Workforce Development

What’s It For: This handbook offers guidance and instructions for using a set of tools to measure the value that a workforce development organization delivers to its business clients, such as through improved productivity and skills. This business value assessment begins with planning for the assessment and then using the included Excel tool and questionnaires to complete the assessment. It also includes information about why these assessments are valuable, potential limitations, and who should be included in the process, along with case studies that describe how workforce service providers partnered with businesses to measure results.


Capacity Building Tools to Strengthen Employer Engagement

The Aspen Institute Workforce Strategies Initiative – Question Bank for Workforce Service Providers: A Tool for Working with Retailers

Who’s It For: Workforce Development

What’s It For: This question bank includes targeted questions that workforce development professionals can ask retail business representatives to have learning-focused conversations and deepen relationships. The tool includes questions to help understand a business and its workforce, employee engagement, development and advancement in a firm, and wages and scheduling practices.


Reimagine Retail Chicagoland – Reimagining Employer Engagement: A Toolkit for Providers

Who’s It For: Workforce Development

What’s It For: Workforce development practitioners can use this how-to guide to build capacity to strengthen relationships with employers. It includes instructions on researching employers and labor markets, preparing for meetings with employers, talking about job quality, pitching services, and deepening employer relationships.


Supplemental Resources: Capacity Building Tools to Strengthen Employer Engagement
  1. Business Roundtable – Business Roundtable Redefines the Purpose of a Corporation to Promote ‘An Economy That Serves All Americans’. This statement from the Business Roundtable, an association of CEOs from America’s largest corporations, outlines why the private sector should commit to strengthening jobs. It can be useful for practitioners across fields to understand language and messaging that may resonate with many businesses.
  2. FSG and PolicyLink – The Competitive Advantage of Racial Equity. This report highlights examples from businesses that are driving innovation and growth by advancing racial equity. These examples are particularly helpful to articulate the business value that advancing job quality and racial equity can provide to corporations.
  3. JFF – Become an Impact Employer – Prepare Your Company for the Future of Work by Putting Talent First. This publication provides the business case for adopting practices that make a positive impact on workers, such as employee development, and provides examples of businesses implementing these practices. Workforce development professionals and other practitioners can use this resource to develop job quality language and framing that may resonate in many corporate environments.
  4. W. K. Kellogg Foundation and Altarum – The Business Case for Racial Equity: A Strategy for Growth. This report makes an economic case for advancing racial equity, arguing that advancing equity can translate into meaningful increases in consumer spending and federal, state, and local tax revenues, as well as decreases in social services spending and health-related costs. This report can be helpful for a variety of practitioners speaking to business or policy audiences about the value of targeted racial equity and job quality efforts.
  5. National Fund for Workforce Solutions – Behavioral Economics for Workforce Professionals. This report uses principles of behavioral economics to offer recommendations to workforce development professionals about how to strengthen their collaboration with business leaders and better understand how they make decisions. The report outlines four cognitive biases that might affect an employer’s decisions, including those related to business practice changes, and suggests practical solutions.