Workforce Development

The On-Demand Economy Survey

June 21, 2016  • Future of Work Initiative

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In conjunction with TIME Magazine and Burson-Marsteller, the Future of Work Initiative developed a survey on the on-demand economy in America.The survey was conducted by research firm Penn Schoen Berland, which conducted 3,000 online interviews with American adults to gauge their opinions of the on-demand economy. The survey sample is representative of the US population. 

These results were used to calculate the total number of Americans having participated in the on-demand economy, whether they offered on-demand services (such as driving for Uber or Lyft) or accessed those services.

The last comprehensive survey of the on-demand economy was conducted 10 years ago, long before Uber and platforms like it had even been created. This survey is the most in-depth research study of workers and users of the On-Demand Economy ever conducted, and allows us, for the first time in 10 years, to estimate the size of this rapidly expanding sector of the economy.


Check out the survey here